Marketing and Communications Coordinator
@ Canyon Heights Academy
,
No formal education required
Flexible
Hourly ($34/hr)
Job Title: Marketing and Communications Coordinator
Location: Canyon Heights Academy, Campbell, CA
Position Type: Part-Time
Established in 2000, Canyon Heights Academy is a private Catholic school serving students from 18 months old through eighth grade. Located in California’s Silicon Valley, Canyon Heights Academy aims to educate the intellect, form the character, and inspire the hearts of tomorrow’s leaders. Drawing upon the foundation of RC Education’s Integral Formation methodology, Canyon Heights Academy emphasizes strong academics combined with spiritual, moral and leadership development. The school is fully accredited by both the Western Association of Schools and Colleges (WASC) and Western Catholic Educational Association (WCEA) and recognized as a Catholic school within the diocese of San Jose.
Job Summary:
The Marketing and Communications Coordinator is responsible for implementing high quality and effective communications and marketing practices that will positively affect the school’s growth and image and take us to the next level. This role serves both internal and external audiences.
Key Responsibilities:
- Marketing Strategy: Provide feedback and implement marketing strategies to promote the school’s programs, events, and achievements.
- Content Creation: Create and manage content for the school’s website, social media platforms, newsletters, and other marketing materials.
- Social Media Management: Oversee and enhance the school's social media presence by creating engaging posts, monitoring interactions, and analyzing performance metrics.
- Communications: Draft and send school communications along with maintenance of school contact databases
- Event Support: Coordinate and support promotional events, open houses, and community outreach activities to drive engagement and attract prospective families.
- Reporting: Track and report on marketing activities, performance metrics, and return on investment (ROI) to assess the effectiveness of marketing efforts.
- Bachelor’s degree (or progress to obtain bachelor’s degree) in Marketing, Communications, Public Relations, or a related field preferred.
- Proven experience in marketing, communications, or a related role; experience in educational settings is a plus.
- Demonstrate proficiency with design and use of software such as Adobe InDesign and/or Photoshop and/or Pages, Canva, other.
- Strong written and verbal communication skills with the ability to craft compelling content.
- Proficiency in social media platforms, content management systems, and marketing tools.
- Excellent organizational and time-management skills with the ability to handle multiple projects simultaneously.
- Creative thinking and problem-solving abilities.
- Alignment/interest in the school’s mission and values and an understanding of Catholic education is preferred.
- Ability to work independently and collaboratively in a team environment.